Lee Alexander
đ Fret Not Friday: Stop Selling, Start Helping đ¸
Anyone whoâs ever been in sales in any capacity knows the old-school mantra: âSell, sell, sell!!â It was phrase I heard incessantly...
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Lee Alexander
Jul 34 min read
đ Fret Not Friday: Building a Strong Brand Identity đ¸
For this weekâs edition of Fret Not Friday we're delving into the art and science of building a strong brand identity. đľ Your brand...
Lee Alexander
Apr 156 min read
đ Fret Not Friday: Time to go Global! Do you need distributors? How to expand your MI brand into new territories đ
Once you have things really cooking in your home market the natural next step is of course global dominationâŚđ¤đť(also known as Global...
Lee Alexander
Apr 53 min read
đ Fret Not Friday: Amplify Your Brand Through User-Generated Content đ¸ đś
This Week's Tip: Harness and Unleash the Power of Your Community In todayâs crazy world of digital marketing strategies, I feel there is...
Lee Alexander
Mar 265 min read
đ Fret Not Friday: Take a look at yourself and then make a change đ¸
đśÂ This Weeks Tip: See what your customers see đ¸ Building on our recent focus on authenticity and community in brand cultivation, this...
Lee Alexander
Mar 184 min read
đ Fret not Friday: Tuning into Customer Feedback đ¸
đśÂ Tip of the Day: Embrace Feedback Loops đ¸ This week's tip focuses on a fundamental yet often overlooked aspect of growing your brand â...
Lee Alexander
Mar 93 min read
đ Fret not Friday: Harnessing the Power of Community đ¸Â
Happy Friday! đ I hope youâve had a fantastic week. Last week we looked at the importance of authenticity for your brand so following on...
Lee Alexander
Mar 42 min read
đ Fret not Friday: Building Brand Resonance đ¸
Happy Friday! đ Today's tip is all about cultivating brand resonance â a key element for success not just in the MI world but something...
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