Lee Alexander
šø Fret Not Friday: Should you exploit your customers? š¤
Welcome to this weekāsĀ Fret Not Fridayā¢ . In business, thereās always the temptation to push every possible profit lever. Dynamic...
top of page
Lee Alexander
Aug 63 min read
šøFret Not Friday: Olympic Editionš„
As the 2024 Olympic Games kick off in Paris with tonight's grand opening ceremony, the world will once again be captivated by the...
Lee Alexander
Jul 174 min read
š Fret Not Friday: Making the Most of the Summer Slump šø
Welcome toĀ Fret Not Friday! I hope itās been a great week! Despite the seemingly never ending rain š§ļø summer is most definitely upon us,...
Lee Alexander
Jul 34 min read
š Fret Not Friday: Building a Strong Brand Identity šø
For this weekās edition of Fret Not Friday we're delving into the art and science of building a strong brand identity. šµ Your brand...
Lee Alexander
May 94 min read
š Fret Not Friday: Riches in Nichesā¦ ššøšø
Mum and Dad Music shops are no more... Back when I started getting into guitars musical instrument shops were everywhere, pretty much...
Lee Alexander
Apr 294 min read
šFret Not Friday: Building Your All-Star Team, Expendables Style! šøš„
After finally getting around to watching the Expendables films š Ā it got me thinking on how important it is to have the right team...
Lee Alexander
Apr 156 min read
š Fret Not Friday: Time to go Global! Do you need distributors? How to expand your MI brand into new territories š
Once you have things really cooking in your home market the natural next step is of course global dominationā¦š¤š»(also known as Global...
Lee Alexander
Apr 53 min read
š Fret Not Friday: Amplify Your Brand Through User-Generated Content šø š¶
This Week's Tip: Harness and Unleash the Power of Your Community In todayās crazy world of digital marketing strategies, I feel there is...
bottom of page